Founded in 2000 by Patrick Ithier and Leonello Calvani, ASH was created to deliver footwear with strong personality and a fashion-forward perspective. With shoes at its core, the brand merges French flair with Italian-heritage design, becoming known for innovative and distinctive collections.

From sneakers and ankle boots to statement styles, ASH focuses on modern silhouettes, refined finishing details and a confident, urban edge. Designed to elevate everyday outfits, the brand offers versatile footwear for women who want character, comfort and unmistakable style.